ONE7 - Royal Enfield, the Chennai-based motorcycle unit of Eicher Motors Ltd, let loose on Wednesday the proverbial cat among the pigeons by launching the Interceptor 650 and Continental GT 650 at prices that pit the twins squarely against the KTM Duke 390 and BMW 310R and BMW G310GS in India. The Interceptor 650 at ₹2.50 lakh and the Continental GT 650 at ₹2.65 lakh are now the cheapest twin-cylinder motorcycles available in the country.
The KTM Duke 390 retails at ₹2.43 lakh, the BMW G310 R at ₹3.09 lakh and the BMW G310 GS at ₹3.59 lakh. The cheapest twin-cylinder motorcycles after the Royal Enfield 650 twins are the Kawasaki Ninja 300 and the Yamaha YZF R3 at ₹3.35 lakh and ₹3.49 lakh, respectively.
All prices are ex-showroom, India.
The Interceptor 650 and Continental GT 650, however, are priced lower in Karnataka and Kerala—at ₹2.34 lakh and ₹2.49 lakh, respectively—to accommodate for higher levies and taxes in those states.
“Keeping these motorcycles accessible is a key objective for us to bring in new people to the Royal Enfield way of pure motorcycling lifestyle and give our existing enthusiasts an irresistible opportunity to upgrade. We strongly believe that the 650 twins will be attractive, evocative motorcycles for our customers across India,” said Siddhartha Lal, chief executive of Royal Enfield.
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